13 Comments

Incredible guide, absolutely saving this for later. One sale to add for this community is fine jewelry! I noticed this year that small fine jewelry brands (yes I have one and didn’t have a sale last fall but so many other brands did!) typically have a sale in early to mid November because their pieces are made to order and they want to make sure customers can take advantage of the sale for holiday gifting (most small fine jewelry brands take 4-8 weeks to make their pieces). Saving for big ticket jewelry items and waiting for that early November sale could save folks a significant amount of money!

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I have pinned this comment for it is absolute gold dust (no pun intended). On the agenda for our next call is the guest feature by you that I have on the content calendar! Love you.

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Cannot wait!!! 🤩🤎

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Such good, detailed advice. Some of my favourite sustainable retailers don't have sales, or only put items on sale when they are low on sizes, discontinuing lines, or in one case they have a discount on preorders. Of the one that does have sales (Grenson's) I've found it is worth it for me to buy things I will wear a lot at full retail at the start of the season, and then check the sales for anything else I have my eye on but don't consider essential. Not all of their lines go on sale at all, and I have got burned in the past waiting for a pair of sandals to be reduced!

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Thank you so much, Louise. I just subscribed to your letter (an eternity overdue!) because I can't keep missing out on your knowledge of these sustainable retailers.

I have already refined my opinion on this in the three days since sending this newsletter. After an unsuccessful visit to the store of my favourite brand (Studio Nicholson) where I could not find a single thing I liked in my size - I made a pact with myself to proactively shop full-price this year. It's that or missing out and like I said, that cost per wear will compound I'm sure of it. It's been three days and I have already found it liberating. I'm now marking my calendar with the date collections launch as the dates sale start! I'll be seeing a sale score as a bonus going forward!

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This retail calendar is amazing!!

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Also apologies if this is something you’ve addressed before and I missed it, but I’d love to know what other categories you think are worth buying full price vs on sale in terms of timing/availability! What you said about coats vs sweaters makes so much sense but I wouldn’t have thought of it myself.

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Your posts continue to be intelligently and thoughtfully written. I learn something new with each article. I’d love to hear from you and your readers about the oldest item in your closet (not vintage, just pieces you’ve had for years).

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for high end bags, I love using gem.app to search for them on the resale market. I just set an alert and get a daily update on the new stuff across the big resale sites. I've gotten great Loewe and Celine bags from Japanese ebay-- their prices are often better and the condition is always accurately represented.

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One other comment…. I’m in Florida. I meet people that have 1 or 2 swimsuits and I think that is bonkers!!! We use them frequently so 6-7 new ones each year- easily.

Winter coats/sweaters we don’t really need. Light jacket and layering tops/light sweaters gets us through our few weeks ( December- February) of Intermittently cold weather (50-mid 60’s is our freezing weather😂) each year.

So at times those deep discounted sales- I still look and occasionally find stuff.

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Liza!!! This is a masterpiece and the work it took to time all the parts of this calendar- wow. Thanks for your efforts.

This is a lecture in buying well and the pre plan game. Stupendously done👍🏽. Every woman that shops, whatever her stage in life, would benefit from reading this.

Also, egosyntonic is my knew life goal! I had to look it up😂.

And I too dress for the male gaze at times. And I say this without judgement. I’m Latina and one of my 3 words is sexy🤷🏽‍♀️. It’s part of my core. Also, I am a single Pringle so you never know who’ll you meet or where.😉

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Saving this one Liza - so, so helpful! And such a helpful way to think about purchases throughout the year! Thank you for the shout out too x

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Thank you lovely, and I just read you were unwell! It's the worst! Get well soon!!! Xx

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